Creative Crusts owner Brett Noy attended Europain the international baking and patisserie exhibition in Paris France, the highlight of which was the Coup du Monde de la Boulangerie or World Cup of Bakery. Brett was able to catch up with many international contacts and spent time with Team USA members, gathering information and product ideas. The competition between the 12 international Teams was very intense and after all was said and done the French Team was announced as victors, they were closely followed by Taiwan and Italy, Team USA was only .5 of a point out of the placings. Another highlight was an invitation to the World Headquarters of ingredient manufacturer Puratos who were wonderful hosts and not only showed us their state of the art test baking facilities, but were kind enough to give a personal guided tour of beautiful Brussels.
